Contenuto del Corso
Parte 1
1.0 – Introduzione al Social Media Marketing
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1.1 – Social Media Strategy, obiettivi e KPIs
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1.2 – Strategie di contenuto Data Driven: piano editoriale
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Parte 2
2.1 – Strategie di contenuto Data Driven: piattaforme e formati – Parte 1
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2.2 – Strategie di contenuto Data Driven: piattaforme e formati – Parte 2
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2.3 – Attività di monitoring
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