Scarica le slide: Digital Marketing Fundamentals
Contenuto del Corso
1.1 – Introduzione al corso
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1.2 – Concetti chiave: Obiettivo, Conversione, Risultati Chiave, KPI, Target
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1.3 – Concetti chiave: Customer Journey, Organico vs Paid
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1.4 – Gli strumenti del Digital Marketing
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